http://www.awesome-seo.com/the-conversion-cocktail-hypothesizing/ Because anything less would not be awesome Mon, 27 Jul 2009 19:54:12 -0700 http://wordpress.org/?v=2.8.5 hourly 1 http://www.awesome-seo.com/the-conversion-cocktail-hypothesizing/comment-page-1/#comment-274 MLDina Thu, 19 Feb 2009 21:57:13 +0000 http://www.awesome-seo.com/?p=150#comment-274 Great advice! A lot of marketers, both online and off, don't even get to this point. If something isn't working, affiliates especially tend to move on to a different offer for the fast money, instead of developing a long-term strategy and test. Forming a hypothesis, as you mentioned, will also help marketers keep track of theories for other campaigns. Great advice! A lot of marketers, both online and off, don’t even get to this point. If something isn’t working, affiliates especially tend to move on to a different offer for the fast money, instead of developing a long-term strategy and test. Forming a hypothesis, as you mentioned, will also help marketers keep track of theories for other campaigns.

]]> http://www.awesome-seo.com/the-conversion-cocktail-hypothesizing/comment-page-1/#comment-272 Jon Thu, 12 Feb 2009 20:14:34 +0000 http://www.awesome-seo.com/?p=150#comment-272 I'll second the recommendation on Always be Testing - great book. Thanks for expanding on the idea Taylor, always insightful. I’ll second the recommendation on Always be Testing – great book. Thanks for expanding on the idea Taylor, always insightful.

]]> http://www.awesome-seo.com/the-conversion-cocktail-hypothesizing/comment-page-1/#comment-271 Jason Wed, 11 Feb 2009 17:16:12 +0000 http://www.awesome-seo.com/?p=150#comment-271 Awesome [chuckle] post! I will be buying "Always be Testing" as soon as possible. While blindly testing random elements might still help improve your conversion rates, doing a bit of planning and hypothesizing up front will increase your success exponentially. Awesome [chuckle] post! I will be buying “Always be Testing” as soon as possible. While blindly testing random elements might still help improve your conversion rates, doing a bit of planning and hypothesizing up front will increase your success exponentially.

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