From the category archives:

Time Management

Search Marketing Workweek Recap

by pratt on January 25, 2008

All week I described what the typical day is like for me at the search marketing company that I work for. Hopefully I provided you with some great ways to get things done, and to help you improve the ROI for your clients. Here is a roundup of the entire week, for your bookmarking pleasure:

Monday: Planning and catching up on industry news.

Tuesday: Social media and


Search Marketing Workweek: Fridays

by pratt on January 25, 2008


Ah, it’s Friday. It’s been a long week, but you are so close to the weekend, so hang in there. Today we will end the workweek by documenting our data, going over our objectives for the week, and recording our results.

Documenting data. One of the most important things you can do when making any kind of change to a website, is… Continue reading


Search Marketing Workweek: Thursdays

by pratt on January 24, 2008


On Wednesday, we gave you tips on how to focus while working on your clients accounts. Today you are going to be doing the same thing! One of the biggest problems with working at a computer all day is how draining it can be. If you are going to be productive today, you’ll need plenty of energy. Here are some tips… Continue reading


Search Marketing Workweek: Wednesdays

by pratt on January 23, 2008

Wednesday - FocusWednesday

Today is dedicated to working on client accounts. On Monday you setup a to-do list for each of your accounts for the week. Now it is time to start taking action. The hardest thing you will do today is focus. There are so many distractions on the Internet, but it is critical that you stay on task.… Continue reading

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Search Marketing Workweek: Tuesdays

by pratt on January 22, 2008


Social Media

I dedicate a good chunk of my Tuesdays to developing Social Media profiles. It is amazing the amount of time social media consumes, but the profiles you create will prove to be a great asset to you and your clients’ websites. Spend time discovering new articles, photos, websites, and videos and submit them to most appropriate social media website… Continue reading

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Search Marketing Workweek: Mondays

January 21, 2008

Every day this week I plan on updating you on my work routine. I’m the head SEO at my company – actually the only SEO – and so I have a lot of responsibilities. I am responsible for client communication, management, web strategy, and implementing the results. When you are dealing with 10-15 clients, things can become overwhelming. What’s the best way to stay on top of everything to… Continue reading

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