From the monthly archives:

February 2009

The Conversion Cocktail: Hypothesizing

by pratt on February 11, 2009

I find conversion science fascinating. From science to psychology, conversion is made up of multiple areas of study. I like to refer to this as the conversion cocktail. In this series of posts I'll detail what ingredients are required for a successful conversion test. As I'm reading through Always Be Testing

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Goodbye Gonzo, Hello Awesome SEO!

by pratt on February 10, 2009

Well folks, the time has come for me to start something new. As you may recall, I stopped blogging back in July when I determined that I wasn't getting enough return for the effort I was putting into my blog. Things have changed. I've been itching to get back into the blogging world, and I've decided it was time to revamp my blog, and… Continue reading

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