From the monthly archives:

March 2008

Posting on Hold

by pratt on March 28, 2008

As you already know, I'm headed down to Austin, TX to start a new job. Between house hunting, packing, and planning a wedding, Gonzo SEO has been neglected the last week. I've decided to put it on pause until I move in. Blogging will resume on April 18th, and I'll be back to posting more regularly (i.e. more than once a week). Sorry for the delay and if you… Continue reading

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8 Random Things about Me

by pratt on March 17, 2008

The beautiful Miss Shana Albert has tagged me in a meme! Because this is the first meme I've ever been tagged in - I'm more than willing to participate. Brace yourselves... Taylor and Apryl 1. I will be marrying my High School sweetheart on June 28,2008. Sorry ladies, but I'm off the market (and have been for the last 6 1/2 years). Apryl… Continue reading

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The Secret to Handling Impatient Clients

by pratt on March 17, 2008

There is nothing more frustrating than dealing with a client who refuses to wait for results. Just this morning, I received an email from a client that I did very brief work for (keyword research and wrote some tags for them). They made the recommended changes to their site, and after waiting 24 hours, emailed me back wondering why their rankings hadn’t change. In fact, they were quite upset… Continue reading

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PSA: I Have a New Job!

by pratt on March 13, 2008

I'd like to announce that I have accepted a position with a online and offline marketing group in Austin, Texas named nFusion. I'm really excited to help grow their SEO business, and I'm looking forward to moving from Pittsburgh to Austin. If there are any SEO's in Texas (especially you, Daniel!) give me a shout in the comments or email me at pratt.taylor [at] gmail [dot] com. I'd love… Continue reading

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If you are wondering how account management could cause you to lose a client, please pay close attention. In my experience, account management is almost as important as results. Clients typically terminate accounts when they are confused or just plain frustrated with you. What are the common account management mistakes you should avoid? What are the best tips for success? Read on!

Account Management Mistakes You Should Avoid

Not… Continue reading

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I Call Them Gonzo SEO’s for a Reason

March 5, 2008

Ever notice my blog roll on the right? I don’t call it “links” or “blog roll” or “blogs I read.” I titled it, “Gonzo SEO's” and each person on that list is on there for a reason.

To me, a Gonzo SEO is someone who offers a unique perspective to the Internet marketing world. The criteria I look for when choosing to knight these awesome people with such a… Continue reading

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Web Analytics Reports Even Management Can Understand

March 3, 2008
When you hand an analytics report to your manager do you get that deer-in-the-headlights stare? Trust me, your reports don't need to be complicated to be useful. Most managers would prefer a bulleted list of the 5 things they need to do next. Put all of your statistical jargon and pretty charts on another page. 1. Statistical jargon will confuse most managers and executives. These people aren't statisticians or computer geeks. They don't care that the… Continue reading
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